CCMedia President/Owner Listed as Top Marketing Expert in Reno
Our very own Laura Partridge, President and owner of CCMedia was recently featured in a “Reno Marketing Experts” blog, created by SEO & marketing maven Sandy Rowley. While the marketing world is vast, sometimes the best connections are local ones. If you’re looking for marketing companies in Reno that deliver on ROI and are great […]
CCMedia Named Best Marketing & Advertising Agency In Reno For Two Years Running
(Reno, Nev.) – Community members recently voted CCMedia “Best Marketing & Advertising Agency” in Reno, for the second year in a row. The Best of Reno Awards, hosted through the Reno Gazette Journal, serve as the “Official Community Choice Awards”. Winners of each category go through a nomination process and are then selected through an annual […]
How To Create a Winning Digital Marketing Strategy For Your Industry
A powerful digital marketing strategy will connect you with your target audience and draw them to your products or services. Data shows industry-specific digital marketing drives the best results. But how do you create a winning digital marketing strategy for your industry? Your goal is to set yourself up as the leading choice in your space with the answers and solution that your potential customers are looking for.
Get With The Programmatic: A Primer On Programmatic Advertising
By Or Shani on August 22, 2014 | http://marketingland.com/get-programmatic-primer-programmatic-advertising-94502 Chances are you’ve heard the buzz surrounding programmatic advertising and how it is projected to account for 50% of digital ad sales by 2018. Maybe you’ve even tried it for a recent campaign because you read that it is the future of advertising. While some marketers are quickly […]
Marketers react to end of free social
By Christopher Heine | March 24, 2016 | http://www.adweek.com/news/technology/6-reactions-marketers-end-free-social-algorithm-era-unfolds-170352 Insagram last week unveiled its updated algorithm, which will reorder the images and videos users see in their news feeds based on their interests instead of how the posts were published chronologically. The development followed a similar move by Twitter six weeks ago to reorder users’ time lines—if they opt in—based […]
Political ads dominate 2016 TV
By Wayne Friedman | August 25, 2015 | http://www.mediapost.com/publications/article/256907/political-tv-advertising-still-big-for-2016-but.html You can understand digital media’s optimism this political season. But the reality is that this and next year’s political advertising extravaganza will still be on TV. According to Borrell Associate, some $5.5 billion will be spent on national political TV advertising, with around $1.08 billion spent on political digital media. […]
Media buying will get harder in 2016
By George Patten | December 29, 2015 | http://www.campaignlive.com/article/media-buying-will-harder-2016/1377935 Marketers and agencies need to grasp tools and tech to keep up with media, writes Accenture’s managing director. While media is typically the largest single marketing expenditure, few marketers have a firm grasp of how their investments have performed. Marketers are also unsure whether the agency recommending […]
7 Game-Changing Marketing Trends To Tackle in 2016
Written by Meaghan Moraes | September 25, 2015 | http://blog.hubspot.com/marketing/7-game-changing-marketing-trends-to-tackle-in-2016 Marketing constantly adjusts and reacts to changes in technology and attitudes. While digital marketing has undergone a substantial transformation in the last few years, the technology that incited the changes is growing at a faster pace than most brands can keep up with. So, what does this […]
